Something frighteningly exciting is happening across Northeastern Pennsylvania this October, and the Wilkes-Barre Metropolitan Development Corporation is helping bring it all together.
The Wilkes-Barre Metropolitan Development Corporation (WB Metro) is launching Wilkes-Scarre 2026, the sixth annual edition of an expanding Halloween celebration that brings together independently organized events, haunted attractions, local businesses, nightlife destinations, colleges, movie theaters, cultural institutions and community organizations under one powerful regional promotional identity.
Wilkes-Scarre is far more than a Halloween party, a haunted attraction or a single weekend of entertainment. It is an ambitious effort to create the ultimate Halloween promotional umbrella for Wilkes-Barre, Luzerne County and surrounding Northeastern Pennsylvania communities.
The concept is straightforward but potentially transformative: connect the region’s existing Halloween activities, encourage businesses to collaborate, provide additional visibility to participating organizations and make it easier for residents, college students and visitors to discover everything happening throughout the season.
From adult Halloween parties and college nightlife to family activities, drag performances, costume contests, movies, public library programs, haunted attractions, local shopping and dining, Wilkes-Scarre brings an extraordinary variety of experiences together.
And the current lineup is only the beginning. More events, special announcements, promotional partnerships and Halloween activities will continue to be added throughout October.
WILKES-BARRE METRO: BUILDING A BIGGER PLATFORM FOR REGIONAL ENTERTAINMENT AND COMMUNITY PARTICIPATION
At the center of the initiative is the Wilkes-Barre Metropolitan Development Corporation, a nonprofit organization with interests in community development, promotion, media and regional initiatives.
Through Wilkes-Scarre, WB Metro is advancing a promotional model designed to benefit far more than one business or one event.
The organization recognizes that Northeastern Pennsylvania already has the essential ingredients for an exceptional Halloween season: nationally recognized haunted attractions, a vibrant college population, entertainment venues, restaurants, cultural institutions, historic downtowns, creative businesses and an extensive network of people working to bring memorable experiences to the community.
What has often been missing is a unified promotional platform connecting these experiences.
Wilkes-Scarre seeks to help fill that gap.
Rather than asking participating organizations to abandon their own branding, schedules or individual promotions, the campaign gives them an opportunity to receive additional recognition as part of a broader Halloween celebration.
A theater showing a classic horror movie, a local business sponsoring a promotion, a library hosting a children’s party, a nightclub presenting a costume contest and a haunted attraction welcoming visitors can all benefit from the visibility generated by a shared seasonal campaign.
The ultimate goal is to encourage people to do more, see more, explore more and spend more time enjoying everything the region has to offer.
By organizing and coordinating promotional outreach, event visibility, media exposure and cross-promotional opportunities, the initiative also helps reduce some of the marketing burden on individual participants.
For independent establishments and smaller community organizations, that additional publicity can be especially valuable.
The effort reflects WB Metro’s wider interest in strengthening community connections and expanding opportunities to promote Wilkes-Barre and surrounding areas.
A HALLOWEEN CELEBRATION FOR AN ENTIRE REGION—NOT JUST ONE AUDIENCE
One of the defining characteristics of Wilkes-Scarre is its diversity.
Some people celebrate Halloween by visiting a haunted attraction. Others look forward to elaborate costumes, classic horror films, neighborhood gatherings, live entertainment, themed parties or family activities.
Wilkes-Scarre is designed to embrace them all.
College students can discover Halloween nightlife and special entertainment experiences. Families can explore community programming. Movie fans can revisit seasonal favorites. Horror enthusiasts can discover haunted destinations. Residents can support local restaurants, shops and businesses participating in Halloween promotions.
The celebration also allows venues to reach audiences they might not traditionally attract.
A student attending a Halloween party may learn about an upcoming movie screening. A family enjoying a library event may discover another community activity. Visitors traveling to the region for a haunted attraction may decide to spend time downtown, visit local businesses or attend other events.
This interconnected approach is what sets Wilkes-Scarre apart from a traditional event calendar.
It is a coordinated campaign intended to make October an exciting promotional season for the region as a whole.
WHO YA GONNA CALL? GHOSTBUSTERS RETURNS FOR A SPECIAL COLLEGE-ONLY THEATRICAL SCREENING
Among the exciting announcements associated with Wilkes-Scarre 2026 is a special theatrical presentation of the legendary 1984 motion picture Ghostbusters, exclusively for college students.
The screening is sponsored by Thom Greco, Wilkes-Barre Metro Group and Wilkes-Barre Movies 14, with additional support from Electroshock Entertainment and Greco Holdings. Presented by the Wilkes-Barre Metropolitan Development Corporation, the event represents a collaboration that celebrates both classic cinema and the region’s college community.
Few films capture the spirit of supernatural comedy quite like the original Ghostbusters.
Starring Bill Murray, Dan Aykroyd, Harold Ramis and Ernie Hudson, the 1984 blockbuster remains one of the most recognizable entertainment franchises in the world.
Its combination of supernatural adventure, humor, unforgettable characters and memorable music has entertained generations of moviegoers.
For many college students, the special presentation will offer an opportunity to experience the original film in a movie theater rather than on a television, phone or streaming platform.
For longtime fans, the event also represents the continued cultural importance of a movie that helped define a generation of entertainment.
The special screening underscores Wilkes-Scarre’s commitment to creating experiences that go beyond conventional Halloween parties.
It also highlights the important role that local theaters, community leaders and sponsors can play in providing unique opportunities for the area’s student population.
The special college-only screening takes place Friday, October 30, 2026, at 6:30 p.m. at Wilkes-Barre Movies 14. Limited vouchers are available at The Mines Nightclub, located underground at 105 North Main Street in the Greco Building.
Students must redeem a voucher for a ticket to this showing. Seating is limited to theater capacity and is available on a first-come, first-served basis. Each voucher is valid for one ticket to this screening only and has no cash value. Students may contact Joe Rovinsky at jrovinsky@electroshockentertainment.com for the latest voucher availability and college identification requirements as well!
DOWNTOWN WILKES-BARRE BECOMES A DESTINATION FOR COLLEGE HALLOWEEN ENTERTAINMENT
The region’s college population is a significant part of Wilkes-Scarre’s identity.
With students attending Wilkes University, King’s College, Misericordia University, the University of Scranton, Marywood University, Keystone College, Lackawanna College and other regional institutions, Northeastern Pennsylvania offers enormous potential for coordinated college entertainment.
Wilkes-Scarre’s college-focused programming has already demonstrated its ability to attract attention.
During the 2025 celebration, more than 1,240 college students attended festivities at The Mines, contributing to the kind of energy and activity that can make downtown Wilkes-Barre an entertainment destination.
For 2026, The Mines, located at 105 North Main Street, is presenting three major Halloween celebrations.
Thursday, October 22 — Halloween College Costume Party with DJ Heavener
The Mines kicks off its featured Halloween programming on Thursday, October 22, with a Halloween College Costume Party featuring DJ Heavener.
Doors open at 9:00 p.m.
Admission is $10 for guests ages 18–20 and $5 for guests ages 21 and older, with free admission for those 21 and older before 11:00 p.m.
Valid current college and state identification are required.
The event will feature Halloween costumes, live DJ entertainment and an opportunity for students from multiple colleges to celebrate together.
Thursday, October 29 — Super DJ Rich Steele Halloween College Party and $500 Costume Contest
Thursday, October 29, brings one of the largest advertised college events of the Wilkes-Scarre season.
Super DJ Rich Steele headlines the Halloween College Party and All-College Mixer, featuring a $500 costume contest.
Doors open at 9:00 p.m.
Guests ages 18–20 pay $10, while guests ages 21 and older pay $5, with free admission for the 21-and-over crowd before 11:00 p.m.
Current college and valid state identification are required.
The event is designed to bring college students from across Northeastern Pennsylvania together for a major Halloween celebration.
Saturday, October 31 — Ultimate Halloween Night Party
On Halloween night, Saturday, October 31, The Mines will present its Ultimate Halloween Night Party with Super DJ Rich Steele and a $500 prize promotion.
Doors open at 9:00 p.m.
The Halloween night event is for guests 21 and older only, with a $5 cover charge and valid state identification required.
Together, these three events establish The Mines as a major college and nightlife participant in Wilkes-Scarre 2026.
Event information: www.themineswb.com
HEAT BAR & NIGHTCLUB OFFERS FIVE DIFFERENT HALLOWEEN ENTERTAINMENT EXPERIENCES
Also contributing to the celebration is HEAT Bar & Nightclub, located at 69–71 North Main Street in downtown Wilkes-Barre.
HEAT has assembled a diverse lineup featuring live drag performances, themed productions, brunch entertainment, karaoke, pumpkin carving and a Halloween costume competition.
The programming represents the variety of experiences that Wilkes-Scarre seeks to highlight.
Friday, October 23 — Willee’s Cirque de Cumcision
A dark carnival-inspired theatrical event featuring Willee B. Stuffin, Dolly Danger, Monstar and Succubitch. The presentation combines performance, Halloween imagery and distinctive stage entertainment.
Saturday, October 24 — Spookie Pookies
A Halloween-themed drag event featuring Solar Cisystem, Iconique and Martie Boro, bringing creative costumes, performance and seasonal entertainment to the downtown nightlife calendar.
Sunday, October 25 — Tricks & Treats Drag Brunch
Featuring Tequilla Divine, Rosa De La Cruz and Willee B. Stuffin, this special Sunday brunch event opens its doors at noon, with the show beginning at 1:00 p.m.
Thursday, October 29 — Pumpkin Carving Karaoke and American Horror Story Viewing Party
The evening combines pumpkin carving, karaoke and a special American Horror Story viewing party at 9:00 p.m. Karaoke returns afterward, and the kitchen is advertised as remaining open until 1:00 a.m.
Saturday, October 31 — All Hallows’ Eve Annual Costume Party & Contest
HEAT closes out October with its annual Halloween celebration, offering prizes for the scariest, most creative and funniest costumes.
Doors open at 8:00 p.m., with club programming beginning at 10:00 p.m.
HEAT’s advertised events are for guests 21 and older, with proper identification required.
Doors open at 8:00 p.m. for HEAT’s October 23, October 24 and October 29 evening events. For additional HEAT event information, call 570-266-8952.
Together, these five events offer a broad selection of Halloween entertainment beyond the traditional costume party.
ABIDE BRINGS HALLOWEEN WEEK ACTIVITIES AND COMMUNITY GATHERINGS TO WEST MARKET STREET
Located at 23 West Market Street in Wilkes-Barre, Abide is another featured participant in the Wilkes-Scarre promotional calendar.
Its late-October activities include:
Wednesday, October 28 — Halloween Trivia Night. A seasonal trivia event encouraging participants to test their knowledge and celebrate Halloween through a fun social activity.
Thursday, October 29 — Pre-Halloween Party. A festive event encouraging attendees to participate in Halloween activities ahead of the holiday itself, including neighborhood trick-or-treating promoted in the event materials.
Saturday, October 31 — Halloween Party. A holiday gathering offering another opportunity to celebrate Halloween at a downtown establishment.
Abide’s wider October programming also includes Analog Night with Musical Energi on October 13, Latinos Leyendo con Cafecito on October 18, a Pumpkin Mosaic Workshop and Book Club on October 20, a NEPA Mental Health Social Club gathering on October 21, and Nibble & Paint on October 27.
Abide’s Halloween trivia night on October 28 begins at 6:00 p.m. and carries a Creature Features theme. The October 29 and October 31 Halloween parties feature Halloween mocktails, coffee specials, costume contests, karaoke and promotional prizes. Advertised prizes include admission to Horror Hall and entry/skip-the-line opportunities for The Mines, subject to that venue’s age and identification requirements. Abide’s promotional materials state that guests under 18 are permitted at Abide.
Additional details from Abide’s October calendar include Analog Night with Musical Energi at 6:00 p.m. on October 13; Latinos Leyendo con Cafecito from 5:00 to 6:30 p.m. on October 18, with discussions in Spanish; the Pumpkin Mosaic Workshop at 6:00 p.m. on October 20, advertised at $55; Book Club at 6:00 p.m. on October 20, featuring Mad Honey by Jodi Picoult; the NEPA Mental Health Social Club at 6:00 p.m. on October 21; and Nibble & Paint at 6:00 p.m. on October 27, advertised at $35.
While these activities are not all strictly Halloween-themed, they reinforce an important part of the Wilkes-Scarre concept: downtown Wilkes-Barre already offers a broad variety of programming that can benefit from stronger public awareness and coordination.
OSTERHOUT FREE LIBRARY ENSURES HALLOWEEN IS FOR EVERY GENERATION
A central element of the Wilkes-Scarre approach is the recognition that Halloween should not be limited to adult entertainment.
The Osterhout Free Library, located at 71 South Franklin Street in Wilkes-Barre, offers a schedule of seasonal programs that includes activities for children, teenagers, young adults and movie enthusiasts.
The library’s involvement helps demonstrate that Wilkes-Scarre is a communitywide initiative encompassing educational and cultural institutions alongside traditional entertainment venues.
Monday, October 19 — Horror Club: We Are What We Are
The library’s Horror Club presents an adults-only screening of We Are What We Are at 5:00 p.m.
The program provides an opportunity for horror fans to enjoy cinema in a community-based cultural setting.
Monday, October 26 — Kidz Club Halloween Costume Party
Children ages 8–12 are invited to participate in a Halloween costume party beginning at 6:00 p.m.
Activities include games, festive treats and prizes.
Registration is required because space is limited.
Wednesday, October 28 — Halloween Party for Teens and Young Adults
From 5:00 to 7:00 p.m., teenagers and young adults can participate in a special Halloween event in the library’s third-floor meeting room.
Activities include a costume contest, games, free pizza, snacks and refreshments.
Registration is required.
Friday, October 30 — Free Movie Matinee: Wallace & Gromit
The library will present a free screening of Wallace & Gromit: The Curse of the Were-Rabbit at 1:00 p.m.
The animated film provides a seasonal entertainment experience for moviegoers of all ages.
To register for the October 26 Kidz Club Halloween Costume Party, call 570-823-0156, extension 217. Registration is also required for the October 28 teen and young adult party. Movie and library program inquiries may be directed to 570-823-0156 or reference@luzernelibraries.org.
These programs illustrate how an inclusive Halloween celebration can feature opportunities for community learning, creativity and family participation.
More information: www.osterhout.info
Telephone: 570-823-0156
HAUNTED ATTRACTIONS HELP CONNECT THE REGION’S HALLOWEEN TOURISM INDUSTRY
Northeastern Pennsylvania is home to an established haunted entertainment industry, with attractions drawing visitors from across the region and neighboring states.
Wilkes-Scarre recognizes the importance of these destinations as part of the larger Halloween economy.
Among the haunted attractions featured in the initiative’s promotional materials are:
Reaper’s Revenge, a major promotional sponsor and nationally recognized haunted entertainment destination offering elaborate attractions and immersive Halloween environments.
Horror Hall, located in West Nanticoke, Pennsylvania, a longtime regional Halloween destination with an established following.
Hell’s Nightmares Haunted Hayride, bringing another large-scale haunted entertainment experience into the promotional network.
Waldorf Estate of Fear, offering its own distinctive haunted entertainment experience and Halloween atmosphere.
Together, these attractions represent an important part of the regional entertainment landscape.
The campaign’s goal is to recognize their individual identities while also helping visitors discover other businesses and activities throughout Northeastern Pennsylvania.
Rather than centering Wilkes-Scarre around any single haunted destination, the initiative treats the haunted attraction industry as one of several important components of the overall celebration.
COME FOR THE SCARES. STAY FOR THE COMFORT: AN OFFICIAL HOTEL PARTNER JOINS WILKES-SCARRE 2026
The Best Western Plus Wilkes-Barre/Scranton Airport Hotel joins Wilkes-Scarre 2026 as an Official Hotel Partner, strengthening the campaign’s connection to regional hospitality and overnight tourism.
Located in Pittston, Pennsylvania, conveniently off Interstate 81 near the Wilkes-Barre/Scranton International Airport, the hotel offers a comfortable home base between Wilkes-Barre and Scranton for guests exploring the region’s Halloween attractions, entertainment and special events.
“Come for the scares. Stay for the comfort!”
Make the most of your Wilkes-Scarre 2026 experience with a comfortable stay at the Best Western Plus Wilkes-Barre/Scranton Airport Hotel. Conveniently located between Wilkes-Barre and Scranton, the hotel offers complimentary hot breakfast, free parking and free Wi-Fi, with easy access to the region’s seasonal entertainment.
The partnership includes planned recognition of the hotel in Wilkes-Scarre’s social media promotions, website and digital billboard advertising, with coordinated use of the hotel’s logo, photographs and direct booking link.
The hotel is also developing a dedicated Halloween email campaign for its 23,499 subscribers, featuring Wilkes-Scarre events and attractions. That campaign is being finalized with the event schedule, preferred promotional images and additional event information, providing another opportunity to introduce the region’s Halloween offerings to potential visitors.
The official hotel partnership gives audiences a direct connection between discovering Halloween activities and planning a comfortable stay in Northeastern Pennsylvania.
Hotel: Best Western Plus Wilkes-Barre/Scranton Airport Hotel
Address: 30 Concorde Drive, Pittston, PA 18641
Hotel telephone: 570-654-3300
Direct booking: Book your Wilkes-Scarre stay
BUSINESS PARTNERS, TOURISM ORGANIZATIONS AND LOCAL SPONSORS HELP MAKE WILKES-SCARRE POSSIBLE
One of the most significant aspects of Wilkes-Scarre 2026 is the expanding group of businesses and organizations participating in its promotional network.
The campaign’s promotional materials feature organizations representing tourism, entertainment, hospitality, retail, recreation, cultural programming, personal services and community development.
Featured Promotional Partners and Participating Organizations
Wilkes-Barre Metropolitan Development Corporation / Wilkes-Barre Metro — The organization launching the Wilkes-Scarre 2026 initiative, supporting the broader vision of coordinated regional promotion and community participation.
Thom Greco — CEO/President of Wilkes-Barre Metro Development Corporation.
Wilkes-Barre Movies 14 — Special sponsors of the college-only presentation of the original 1984 Ghostbusters.
Reaper’s Revenge — Major Halloween promotional sponsor and haunted attraction partner.
The Mines — Downtown Wilkes-Barre nightlife venue hosting major Halloween college parties and costume contests.
HEAT Bar & Nightclub — Downtown nightlife destination presenting multiple Halloween-themed performances and events.
Osterhout Free Library — Community cultural institution offering Halloween movie screenings, youth activities and family-friendly seasonal programming.
Abide — Downtown Wilkes-Barre establishment offering Halloween Week activities and other community gatherings.
Chacko’s Family Bowling Center — A longtime local recreation and entertainment destination, offering another example of the range of businesses represented by the initiative.
Crunch Fitness Scranton — Regional fitness business supporting the broader promotional network.
Margarita Beer Garden — Downtown Wilkes-Barre hospitality and entertainment establishment.
Loyalty Barber Shop — Local Wilkes-Barre grooming and personal-service business.
Atomic Tan — Regional personal-service and tanning business.
Nelly’s Speakeasy — A distinctive hospitality and nightlife establishment.
Joe Nardone’s Gallery of Sound — A longstanding Northeastern Pennsylvania music and entertainment retail name.
Wilkes-Barre Movies 14 — Movie theater promotional participant, further strengthening the initiative’s connection to cinema and seasonal entertainment.
Ticket Sales Now — Entertainment-related promotional participant.
Electroshock Entertainment — Regional entertainment and promotional organization.
Visit Luzerne County — Regional tourism organization represented in the campaign’s promotional materials, reflecting Wilkes-Scarre’s potential connection to visitor attraction and destination marketing.
Horror Hall, Hell’s Nightmares Haunted Hayride and Waldorf Estate of Fear — Regional haunted entertainment destinations participating in the growing promotional network.
Best Western Plus Wilkes-Barre/Scranton Airport Hotel — Official Hotel Partner in Pittston, providing a direct booking option for visitors and developing a dedicated Halloween email campaign for 23,499 subscribers.
Greco Holdings — Sponsor of the special college-only Ghostbusters screening, joining the film event’s entertainment and community partners.
Seven Under Golf & Social — Golf and social entertainment business joining the Wilkes-Scarre promotional network.
South Main Street Tattoo — Wilkes-Barre tattoo business supporting Wilkes-Scarre 2026.
Haunt Coffee — Coffee business joining the campaign’s growing group of promotional supporters.
Balance Yoga & Wellness — Yoga and wellness business supporting the Wilkes-Scarre promotional initiative.
3 Tiers Bakery, LLC — Bakery and gourmet cake business joining the Wilkes-Scarre supporter network.
Burrito Loco Pizza & Grill — Dining business supporting Wilkes-Scarre and adding another local food destination to the campaign’s promotional network.
The Ghostbusters brand is also featured prominently in the promotional presentation, particularly in connection with the special college screening.
The diversity of these organizations illustrates the larger purpose of Wilkes-Scarre.
Halloween promotion should not be limited to businesses that traditionally specialize in Halloween.
A bowling center, barber shop, fitness business, local restaurant, movie theater, music retailer or tourism organization can all participate in the excitement of the season.
Through joint publicity, cross-promotion and collaborative activities, Wilkes-Scarre seeks to create additional value for each participating organization.
A MAJOR OPPORTUNITY FOR DOWNTOWN WILKES-BARRE AND NORTHEAST PENNSYLVANIA TOURISM
The larger significance of Wilkes-Scarre extends beyond its individual events.
Halloween has become an important seasonal entertainment period, and communities across the country have recognized the economic and cultural opportunities associated with developing recognizable holiday destinations.
Wilkes-Barre and Northeastern Pennsylvania already possess many of the assets needed to participate in that opportunity.
The region includes a substantial college population, established haunted attractions, historic downtown districts, entertainment venues, hospitality businesses, community organizations and an extensive network of cultural institutions.
Wilkes-Scarre’s objective is to connect these resources more effectively through a recognizable promotional identity.
The benefits could extend beyond increased awareness of individual events.
A successful regional Halloween campaign may encourage additional visits to downtown Wilkes-Barre, stronger participation in community activities, greater support for local businesses and increased awareness of the area’s entertainment offerings.
Visitors who initially travel to Northeastern Pennsylvania for one activity may discover an entirely different experience through the Wilkes-Scarre promotional network.
That could mean stopping at a local business before a haunted attraction, exploring a restaurant after a movie, attending a downtown costume party or discovering a cultural activity that would otherwise have gone unnoticed.
The campaign also highlights an important opportunity to encourage collaboration between the region’s educational institutions, businesses, tourism organizations and entertainment operators.
The potential grows as additional organizations become involved.
AN INITIATIVE BUILT ON COLLABORATION, NOT COMPETITION
Wilkes-Scarre differs from a traditional event promotion because it is designed to help participating organizations while allowing each to maintain its independence.
Each business, attraction or community organization remains responsible for its own events, admission policies, operations and individual promotions.
The Wilkes-Scarre initiative provides an additional opportunity for participating organizations to reach a larger audience through coordinated publicity and cross-promotion.
That distinction is especially important for smaller operators that may not have extensive advertising budgets.
The concept encourages businesses to help one another, share information, contribute promotional materials and capitalize on the larger interest generated by the Halloween season.
Participation may take several forms, including event submissions, social media promotion, donated products or services, advertising partnerships, media collaborations, ticket giveaways, cross-promotional campaigns and other creative arrangements.
It is a flexible approach intended to make involvement practical for both large organizations and independent local businesses.
The Wilkes-Barre Metropolitan Development Corporation’s role in launching the initiative provides an organizational foundation for the broader promotional effort.
ORGANIZED BY JOE ROVINSKY: GROWING WILKES-SCARRE INTO AN ANNUAL REGIONAL TRADITION
Wilkes-Scarre 2026 is organized by Joe Rovinsky, with an emphasis on expanding the initiative’s reach and creating stronger connections between local businesses, entertainment organizations, college communities, tourism partners and cultural institutions.
The entire Wilkes-Scarre promotional initiative is organized and coordinated by one person: Joe Rovinsky. He handles the campaign’s partner outreach, promotional coordination and overall organization, working with the participating businesses and institutions that produce their own individual events. This makes practical support from media outlets, promotional partners and community organizations especially valuable: every event listing, website link, interview and social media share helps extend the work of one organizer across a much larger region.
Organizer and media contact: Joe Rovinsky, jrovinsky@electroshockentertainment.com.
Now in its sixth annual edition, Wilkes-Scarre reflects the belief that Halloween can become a more visible and coordinated part of the region’s annual entertainment calendar.
The objective is not simply to create another event.
It is to help establish a recognizable seasonal identity for Wilkes-Barre and Northeastern Pennsylvania—one that supports existing businesses, encourages visitors, brings different audiences together and provides greater recognition for the organizations making Halloween special.
The initiative also creates opportunities for future growth, including additional student programming, community activities, family-friendly celebrations, entertainment collaborations and regional tourism promotion.
Wilkes-Scarre is intended to become a platform that grows stronger with every participating organization.
MEDIA OUTLETS AND COMMUNITY PROMOTERS ARE INVITED TO GET INVOLVED
Wilkes-Scarre welcomes support from television and radio stations, newspapers, online publications, community websites, college media, local content creators and other organizations that help residents discover what is happening across Northeastern Pennsylvania.
Media participation can include a feature or interview, an event-calendar listing, a link to the Wilkes-Scarre website, a Halloween guide mention, social media posts and story shares, ticket or promotional giveaways, donated advertising, or a broader cross-promotional partnership.
As the region’s premier Halloween promotional umbrella, Wilkes-Scarre connects haunted attractions, downtown nightlife, college entertainment, family activities, cultural programming, local businesses and hospitality partners through one recognizable seasonal campaign. Supporting the initiative helps audiences find activities suited to their interests while giving participating businesses and nonprofit organizations additional visibility.
The initiative is launched by the nonprofit Wilkes-Barre Metropolitan Development Corporation, and opportunities for involvement are flexible. Support can take the form of publicity, donated products or services, trade, event sharing, advertising, ticket giveaways or other cooperative arrangements.
Joe Rovinsky can provide ready-to-use event information, promotional images, partner details and copy, and coordinate the materials needed for coverage. Media outlets and prospective partners can contact jrovinsky@electroshockentertainment.com to arrange participation.
MORE EVENTS WILL BE ADDED—AND THE REGION IS INVITED TO PARTICIPATE
While the 2026 Wilkes-Scarre lineup already includes an impressive variety of entertainment and community programming, organizers emphasize that the promotional calendar is continuing to expand.
Additional Halloween activities, special presentations, business promotions and entertainment announcements will be introduced as details are finalized.
Businesses, colleges, nonprofit organizations, cultural institutions, media companies and community groups interested in participating are encouraged to explore collaborative opportunities.
Potential participation can be as simple as sharing an event, providing a promotional opportunity, sponsoring an activity or helping spread the word about the region’s Halloween celebrations.
The intention is to make involvement accessible while encouraging meaningful support for local businesses and organizations.
Wilkes-Scarre 2026 is more than a destination. It is a collaborative invitation for an entire region to celebrate Halloween together.
